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Our first step is to determine as best we can why your property didn't sell.  Then take corrective measures to maximize your property's salability.

 

 

Personality

Another thing you want to do is de-personalize your property before showings begin.  It makes it easier for the prospective buyers to visualize their possessions and living there if your decorating is more neutral.  Some people have a very hard time looking at at what could be instead of seeing only what is there. 

One person's art is another's junk.  If prospective buyers see family photo's all over the place, they'll have a hard time mentally replacing them with their own and visualizing their family in your home. 

BUT I'm not saying remove absolutely everything.  You want to show your pride and how happy you've been living there.  Remove anything with a strong "message" or what might be "questionable" for most people.  If cleverly arranged, family photo's can add immense interest and appeal. Just don't over do it or overwhelm prospective buyers with enormous prints or portraits.  A half a dozen or so properly arranged in a few select places would be appropriate and very appealing.  Every photo you own (or close to it) is way too much and the buyers will never get passed it.

Political, religious, and some modern pop art can cause some people to just turn away and say next.  It's happened to me personally when showing property.  I brought a young family to see a home.  When we walked into the owners teenage sons room the buyers could leave quick enough because of the posters hanging on his walls. 

Granted you still have to live there and you want to enjoy hopefully what will be your last days at your current home.  However, you must tone it down and keep it very neutral - but not white.  I learned in art class that the color white is actually the absence of color.  It is not neutral.  Your best bet is very soft hues of light, very pale colors, especially in the earth tone colors - soft sandy beige, etc.   Right or wrong people have sometimes very strong reactions to certain items. 

One other thing you might be interested to know is that often after we look at a house, the buyers will give it a nickname so that it's easier to remember their "feelings" and the impressions, concerns generated when the property was viewed.  (i.e. the cat house, the garden house, the zoo, the country kitchen, fresh baths, wow!)  When we arrive at the office and we're discussing properties and we are counseling the buyers toward their purchase decision, they'll use the nicknames so easily to help with the process.  So you want to make sure they'll come up with the perfect "nickname" for your property.  One that will motivate them toward buying!

 

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This site was last updated 05/09/08
 

 

 

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